Demand forecasting with color parameter in retail apparel industry using artificial neural networks (ANN) and support vector machines (SVM) methods

Küçük Resim Yok

Tarih

2020

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Pergamon-Elsevier Science Ltd

Erişim Hakkı

info:eu-repo/semantics/closedAccess

Özet

In this study, product variety has been taken into account and sales forecasting has been performed by using artificial intelligence to minimize error rate, in the retail garment industry. In this context, artificial intelligence models such as artificial neural networks (ANN) and support vector machines (SVM) have been established and inferences from the datasets have been made. During the establishment of the models, datasets have been prepared with and without color details of the products, for nine different products as separately and one combined dataset which consists all products, then the forecast process was carried out. Thus 20 different models were established and compared. Along with color detail, other variables that may have an effect on the sales performance such as weather, gender, special days etc., have been added to proposed models. In the comparison of methods root mean square error has been taken into consideration. As a result of this study, it has been determined that ANN outperformed SVM on seven datasets out of ten for the datasets without color and their performances were even for the datasets with color. The reliability of this study has been increased by comparing the results of the methods.

Açıklama

Anahtar Kelimeler

Retail demand forecasting, Artificial neural networks, Support vector machines, Apparel, Textile

Kaynak

Computers & Industrial Engineering

WoS Q Değeri

Q1

Scopus Q Değeri

Q1

Cilt

147

Sayı

Künye