The Impact of Reputation Components of Higher Education Institutions Providing Tourism Education on The Students Satisfaction and Behavior of Recommendation

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dc.contributor.authorKocoglu, Cenk Murat
dc.date.accessioned2024-09-29T16:06:28Z
dc.date.available2024-09-29T16:06:28Z
dc.date.issued2018
dc.departmentKarabük Üniversitesien_US
dc.description.abstractNowadays, the rapid increase in the number of tourism faculties raise the competition among these institutions. Tourism faculties that want to come to the forefront in their competition and students' preferences should pay attention to their corporate reputation levels. The aim of this study is to examine the effect of corporate reputation components on students faculty satisfaction and the behavior of recommending a faculty to others. The data were collected from 330 students in Kastamonu University, Tourism Faculty by way of questionnaire technique. And structural equality model was employed for data analysis. The results reveal that education quality, emotional attraction and visionary leadership which are components of corporate reputation exert direct impact on the students' satisfaction towards their faculties and the behavior of recommending their faculties to others.en_US
dc.identifier.doi10.17153/oguiibf.408370
dc.identifier.endpage44en_US
dc.identifier.issn1306-6730
dc.identifier.issue2en_US
dc.identifier.startpage23en_US
dc.identifier.urihttps://doi.org/10.17153/oguiibf.408370
dc.identifier.urihttps://hdl.handle.net/20.500.14619/6840
dc.identifier.volume13en_US
dc.identifier.wosWOS:000440670700002en_US
dc.identifier.wosqualityN/Aen_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.language.isotren_US
dc.publisherEskisehir Osmangazi Univ, Fac Educationen_US
dc.relation.ispartofEskisehir Osmangazi Universitesi Iibf Dergisi-Eskisehir Osmangazi University Journal of Economics and Administrative Sciencesen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectCorporate Reputation Componentsen_US
dc.subjectSatisfactionen_US
dc.subjectRecommendation Behavioren_US
dc.subjectTourismen_US
dc.subjectTourism Facultiesen_US
dc.titleThe Impact of Reputation Components of Higher Education Institutions Providing Tourism Education on The Students Satisfaction and Behavior of Recommendationen_US
dc.typeArticleen_US

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